As of July 16th, Amazon has added new features to its Marketplace Product Guide tool to help sellers expand their global store operations.
The “Global Demand for Your Products” feature can present growth suggestions for associated stores in a single tab, including adding popular category products and offering product categories similar to globally successful products. It also pushes lists of products in demand by stores in multiple countries such as France and Italy, and the recommendations vary based on the location of the seller’s account.
Meanwhile, the Category Insights feature has been updated to display the most successful products in the current sales category, making it easy to track the annual revenue and sales volume of the top 10 products.

Question 1: What is the main purpose of Amazon Marketplace adding and updating features in its Product Guide?
Answer: The main purpose is to help sellers expand their global store business.
Question 2: What specific information can the “Global Demand for Your Products” feature provide to sellers?
Answer: This feature can present growth suggestions for associated stores in a single tab, including adding products in popular categories and offering product categories similar to globally successful products. Additionally, it will push lists of products in demand by stores in multiple countries such as France and Italy (the pushed content varies depending on the location of the seller’s account).
Question 3: What is the function of the updated Category Insights feature?
Answer: The updated Category Insights feature can display the most successful products in the current sales category and make it easy for sellers to track the annual revenue and sales volume of the top 10 products.
